Core-Faculty

About

Dr Ravi chandra B S is an enthusiastic management educator and researcher with 20 years of total professional experience, including 19 years dedicated to teaching and mentoring postgraduate students. Joining Dhruva College in January 2026, he brings a deeply interdisciplinary approach to higher education, combining core competencies across marketing, human resources, and systems management.

Educational Background

• in Management - Vel Tech Rangarajan Dr Sagunthala R&D Institute of Science and Technology (Veltech University), Chennai (2025)
• MBA (Finance & Systems) - Osmania University, Hyderabad
• MBA (Human Resource Management) - Sri Krishna Devaraya University, Anantapur
• BCom - Osmania University, Hyderabad (1998)

Selected Research & Conference Contributions

Dr Ravi chandra actively contributes to contemporary management discourse through research presentations at both national and international forums:

• Behaviour & Retail Marketing: Published "Transition in Loyalty: Exploring Changes in Consumer Behaviour in the Ethnic Apparel Industry" in Rivista Internazionale di Scienze Sociali – Research in Social Sciences (2026, Scopus Indexed), examining the evolving dynamics of consumer loyalty, purchasing preferences, and behavioural shifts within the ethnic apparel market.
• Sustainable Mobility & Green Consumerism: Authored "A Study on Crucial Factors Shaping Consumers' Electric Car Buying Choices in Hyderabad" in Computational Intelligence in Machine Learning (ICCIML 2023), Lecture Notes in Electrical Engineering, Springer, Singapore (Scopus Indexed), investigating the key economic, technological, and environmental factors influencing electric vehicle adoption decisions.
• Digital Commerce & Consumer Trust: Contributed "Examining the Relationship Between Consumer Awareness and Purchase Intention in Online Pharma Stores: The Role of Trust" in Digital Transformation and Sustainability of Business (CRC Press, Scopus Indexed), exploring how consumer awareness and trust impact online pharmaceutical purchasing behavior.
• Human Resource Management & Workplace Democracy: Published "Study on Impact of Workplace Democracy on Employee Productivity in IT Companies" in Organization, Purpose, and Values: Integrating Diversity, Equity and Inclusion (Taylor & Francis, 2024, Scopus Indexed), analyzing the influence of participative management practices and workplace democracy on employee productivity.
• Organizational Behaviour & Employee Well-being: Authored "Unravelling the Knots of Academia: A Multidimensional Exploration of Employee Work Stress in Indian Higher Education" in Organizational Sociology in the Digital Age (IGI Global Scientific Publishing, 2025, Scopus Indexed), examining the multiple dimensions of work-related stress affecting academic professionals in higher education institutions. This format aligns well with faculty profiles, accreditation reports, and academic CVs.

Improve accuracy for documents and research

Courses Handled at Postgraduate Level

• Marketing Management
• Human Resource Management
• Management Information Systems (MIS)

Connect with Dr Ravi chandra

Institutional Email: drravichandra@dhruvacollege.net

Alternative Email bs.ravichandra@yahoo.com